Call Us Toll Free (800) 688-5956

The relationship between sleep aids and stress management

Sleep aids are rapidly growing in popularity across the globe, posting a compound annual growth rate (CAGR) of 6.5 percent between 2012 and 2017 to reach retail sales of US$2.3 billion in 2017, according to market research firm Euromonitor International. Driven by an increasingly stressed and sleepless consumer base, particularly in the developed world, sleep aids are expected to continue growing through 2022.

Stress and sleep management are essentially one in the same when looking at consumer response: lack of sleep leads to increased stress, which results in an increase in reported sleeplessness. As a stressed consumer base turns to over-the-counter (OTC) sleep aids for relief, products positioned to address both conditions will continue to grow in popularity.

Sleep Aids Among Fastest-Growing OTC Categories

Though retail sales of sleep aids amounted to just $2.3 billion in 2017—far below cough, cold and allergy remedies, which is the largest OTC category—sleep aids experienced strong growth over 2012-2017, second to emergency contraception, which posted a CAGR of 9.4 percent over the same period. Looking forward, sales of sleep aids are expected to post a CAGR of 2.6 percent globally through 2022, according to Euromonitor.

Sales of sleep aids are heavily affected by demographic and epidemiological factors, particularly in the developed world as consumers increasingly report higher levels of work- and family-related stressors as well as a decline in number of hours slept each night. As stress levels continue to increase, consumers will likely continue to turn to OTC sleep aids for relief.

Increasing Stress Levels

The most common sources for consumers’ increasing stress levels are their jobs, familial obligations and, often, pressure from peers or society to work harder and accomplish more to achieve perceived success. Surveys of consumers’ attitudes toward work/life balance and stress management activities indicate across global markets (though largely excluding the developing world), consumers report being more stressed and under more perceived pressure in 2016 than in previous years, and there is every reason to believe these attitudes will persist and strengthen in the coming years as well.

Since the market for sleep aids is tied so closely to stress management, any discussion of retail sales of products to promote sleep must necessarily include a discussion about the psychological health of the consumer base and their motivations for buying sleep aid products in the first place.

Read The Full Article HERE

Body boosting ingredients for the serious athlete

Branched chain amino acids (BCAAs) are incredibly popular with hardcore athletes and body builders. BCAAs include leucine, isoleucine and valine, which are essential amino acids that humans only get from food and beverage because the body doesn’t make them on its own. Among the benefits of BCAA products  are stimulation of muscle protein synthesis (MPS), prevention of muscle breakdown and delaying of muscle fatigue.1

There are hundreds of BCAA products on the market, and some of the most popular brands include Cellucor, BPI Sports and Dymatize. BCAA supplements are most often sold as powders with sweet and citrus flavors, but brands such as Optimum Nutrition and Scivation have developed ready-to-drink (RTD) beverages, as well.

Collagen is the most abundant protein found in the human body and is the basis of connective tissues that help give structure to tendons, ligaments, skin, bones and teeth. It is also sold as a supplement in products that are rapidly growing in popularity. The ingredientworks with endogenous hyaluronic acid (HA) to improve joint health,2 enhance hair,3 skin4 and nails.5 As a bonus, it may also help repair muscle tissue, although whey and casein are generally regarded as more effective for that purpose.6

The source of the collagen isn’t quite so sexy. It comes from animals such as cattle, fish, turkeys and chickens, which means it is not vegan and can cause issues with a product’s kosher status. Allergenic concerns also need to be taken into consideration for sensitive consumers. Formulating with collagen can be challenging because it can have solubility issues, but brands such as Eviva Collagen Elixir, Beauty & Go and Pure Gold Collagen have successfully developed RTD collagen supplements. Many collagen protein powders are on the market, as well, including in  brands such as NeoCell, Ancient Nutrition, Vital Proteins and Sports Research.

Micellar casein is an up-and-coming ingredient for active consumers and is generally regarded as the most effective form of casein compared to similar ingredients like calcium caseinate. It is the slowest digested caseinate protein and is a source of high-quality BCAAs and glutamine.

“The mechanism of action is a stark contrast to hydrolyzed whey, which is known for fast-acting, quick absorption into the body,” explained Jason Dompeling, beverage scientist at Imbibe. “Micellar casein is known for very slow absorption. The casein micelles form a sort of ‘clot’ in the gastrointestinal (GI) tract that slow down the protein breakdown and amino acid absorption.”

Read The Full Article HERE

Probiotics provide a competitive edge in sports nutrition

The gut flora performs a variety of functions that are important for health. In fact, 70 percent of the body’s immune cells are located in the digestive tract, making gut health critical to overall health. A healthy and well-balanced gut flora facilitates digestion, protects against pathogens, provides vitamins and nutrients, and helps form the immune system. For athletes and fitness enthusiasts, optimizing digestion and immunity are major factors as they strive to improve performance. As research advances, probiotics will play a leading role in shaping the sports nutrition supplements of tomorrow.

Athletes and active individuals have high nutrient needs, which are best met when digestion is well-functioning. Healthy bacteria in the gut aid in the digestion of macronutrients, allowing for optimized nutrient uptake from an athlete’s diet. They also aid in the digestion of macronutrients, allowing for optimized nutrient uptake from the diet. Some probiotic strains can play a role in the use of protein for muscle growth and human recovery by promoting the absorption of key amino acids. Being able to absorb more of the amino acids from protein can help increase muscle growth. In addition, probiotics can support immune health by adhering to the gut epithelium, thereby enhancing the “gut barrier” function of those cells by preventing the adhesion of pathogens.

Working out is all about breaking down and rebuilding muscles to become stronger and faster. With such activity, inflammation and free radical production are normal, expected and necessary—but the body’s response to these reactions will determine how quickly an athlete can recover and get back to his or her regimen. The two main areas of focus while doing strenuous activity are providing the right nutrients to build muscle (protein) and recovery (reduced inflammation). Probiotics can help in both of those areas; for example, the strain Bacillus subtilis DE111® (from Deerland) produces many enzymes to help break down protein, and recent research supported its role in reducing markers of inflammatory compounds that arise during exercise (Sports. 2018;6[3]:70).

According to the National Collegiate Athletic Association (NCAA), there are more than 480,000 NCAA student athletes who compete in 24 sports every year. And of course, this is only a slice of the physical-competition pie. Add professional sports, athletic trainers and serious fitness enthusiasts like marathoners and cyclists, and the number of individuals who could benefit from probiotic supplementation is significantly higher.

Read The Full Article HERE

 

Probiotics proving beneficial to microbiome, overall well-being

As Woody Allen said, bacteria—those microscopic organisms only visualized with a microscope’s help—were the first inhabitants of the Earth and will probably be the last to abandon it. They are also the most abundant living beings on the planet. Experts in microbial ecology calculate there exist about 50 nonillion bacteria (5X1030); this means for every human being on Earth, there are almost seven hundreds of quintillions of bacteria (7X1020). Interestingly, an important part of this microbial biomass lives inside the human body. All this was unknown 10 years ago. Thanks to the application of massive genomic sequencing techniques, in recent years, scientists have determined there are as many human cells in the body as bacteria inside. They are particularly numerous on the skin and in the digestive tract. If a person weighs approximately 155 pounds, 2.2 pounds consists of the bacteria that populate his/her digestive system. In fact, scientific experts have spoken about a neglected organ not described to date that has a transcendental relationship with one’s diet. The reason is clear: a person’s bacterial ecosystem is responsible for extracting energy from the diet and modifying or destroying ingested substances that may be healthy or deleterious to a person’s health.

This set of bacterial species that populate the human digestive tract is known as the gut microbiome. Each human being has their own particular gut microbiome, and no two are the same—it is like a fingerprint. However, there are similarities, so the gut microbiomes of healthy individuals can be classified into three groups, known as enterotypes. The gut microbiome can vary depending on age, diet, the use of drugs (mainly antibiotics) or state of health (e.g., disease, sickness). These changes are usually reversible and open the door to the development of new foods and dietary supplements that contain bacteria and/or metabolites (e.g., prebiotics) capable of returning the microbiome to its original condition or modifying it.

Consider the situation of individuals with celiac disease. Children with celiac disease have a different gut microbiome than healthy children. They have a high proportion of Enterobacteria species and less Bifidobacteria or Lactobacilli counts. This alteration is called dysbiosis and is, to some extent, responsible for the intestinal inflammation these patients exhibit. In a double-blind, randomized, placebo-controlled clinical study, children with celiac disease were given B. longum CECT 7347 or placebo daily for three months, together with a gluten-free diet (Br J Nutr. 2014;112:30-40). Results suggested Bifidobacteria and Lactobacilli were increased and Enterobacteria were decreased in the CECT 7347 group, as compared to placebo.

Read The Full Article HERE

Sports nutrition performance ingredients

Performance in sports goes beyond competition to include training or regular exercise. By definition, performance is the execution of an action or the ability or manner used in completing a task. Sports nutrition researchers define performance in terms of strength, power and endurance, as well as sport skills including speed, agility and reaction time. Recently, cognitive function—focus, processing and memory—has drawn rising interest in the market for its impact on overall sports performance.

It could be confidently said that all sports nutrition ingredients have an ultimate effect on performance, even if their primary benefit is in weight management or recovery.  However, many ingredients are researched for an influence on specific performance metrics used by sports nutrition researchers and, thus, have a more direct impact on performance.

Strength and power metrics are tied to the muscles, which are built and driven by protein/amino acids and energy. Each protein source, from dairy to plants and algae, has a unique profile of essential amino acids (EAAs) and specific rates of action. Whey is fast acting, while casein is slower. Each protein can play a role in muscle development and function, and blending different protein types is sometimes advantageous. The branched chain amino acids (BCAAs), specifically leucine, are EAAs singled out for muscle building. Leucine is considered a limiting factor in muscle protein synthesis (MPS), the process of building new muscle mass.

Also involved in muscle building is mTOR (mammalian target of rapamycin), a regulatory pathway for MPS. Leucine and ingredients such as HMB (beta-hydroxy-beta-methylbutyrate) may signal mTOR-activated muscle growth.

Protein boosters, which help increase MPS, and testosterone boosters are other popular categories of ingredients for strength and power.

On the energy side, which also plays into endurance, ingredients that support production of adenosine triphosphate (ATP), the cellular energy molecule, can support performance gains. Creatine helps energize short bursts of activity, such as resistance training and sprinting, while carnitine helps shuttle fatty acids into the mitochondria for use in later stage energy production.

On the flip side, compounds that inhibit fatigue can also improve performance. Beta alanine and carnosine help buffer fatigue-causing ions in the muscles, whereas caffeine disrupts fatigue signaling in the brain and stimulates the central nervous system.

Read The Full Article HERE

Plant-based protein—new innovation

“Plant Based will be the Hottest Food Trend of 2018,” reported the HuffPost last fall. While they were focused on reviewing foods that serve as replacements for burgers, fish, etc., protein in general has been on trend for several years. When thinking about plant-based protein, it’s important to explore plant-based protein as an ingredient for use in food and beverage products.

Some of the top plant-based proteins are pea, hemp and Sacha inchi (an indigenous Peruvian superfood). Pea protein is the most hypoallergenic of proteins available and delivers 100 percent of the recommended daily value of vitamin D. Hemp is rich in protein and fiber. Sacha inchi is an excellent source of vitamins A and E and fiber.

Developing products that include plant-based proteins such as these can meet consumer needs of protein and provide additional benefits, but how are they best incorporated into food and beverage products?

Beverages are a great place to start with plant-based proteins. Leading the initiatives are alternative milks. However, doing innovation with these types of beverages can be challenging. The production of alternative milks is expensive and the lack of capacity in manufacturing remains an issue. However, ingredient innovation is stepping up to provide solutions that allow plant protein to be utilized in finished products with greater success. Kerry’s ProDiem™ portfolio, for example, offers dairy-free, soy-free and vegan proteins, enabling developers to enhance the nutritional profile of their products such as powder nutritional beverages, ready-to-drink (RTD) beverages and nutritional bars without impacting flavor or texture. What’s interesting about this new ingredient developed by Kerry is the ability to develop a high-acid, low-PH product that can be used to manufacture in the hot-fill environment.

Developing a beverage as a hot fill is much more lucrative compared to trying to launch a low-acid beverage with aseptic manufacturing. This ingredient also gives the product innovator a way to launch a more refreshment-like product without earlier issues, such as chalkiness, which can be prevalent with more traditional protein-based beverages. Isopure—protein-fortified beverages presented as a clear, flavored-water product—was one of the original and only protein-based beverages with an ingredient to be able to accomplish this. Though it utilized whey protein, it presented a way to commercialize protein in a beverage as a more palatable option.

Read The Full Article HERE

Researched ingredients with anti-inflammatory effects

• Short-term inflammation is a protective response, but chronic inflammation can have a negative effect on the human body.

• Palmitoylethanolamide (PEA), Terminalia chebula, grape seed extract and magnolia are among the options for formulators.

• The anti-inflammatory market is projected to reach US$130.6 billion by 2026 with a CAGR of 8.5 percent from 2018 to 2026.

Inflammation is one of the body’s natural defense mechanisms, addressing hazardous stimuli such as tissue damage or allergens. On a short-term basis, inflammation can help the body return to a healthy state. However, according to a 2016 review, “Uncontrolled inflammatory response is the main cause of a vast continuum of disorders including allergies, cardiovascular dysfunctions, metabolic syndrome, cancer and autoimmune diseases.”1

While various pharmaceuticals are available to help control and suppress inflammatory crisis, the potential for side effects and the desire for a natural course of action lead many consumers to seek alternative solutions. The review noted several herbs with anti-inflammatory effects that have been evaluated in clinical and experimental studies, including Curcuma longa (curcumin), Zingiber officinale (ginger), Rosmarinus officinalis (rosemary), Borago officinalis (borage), evening primrose and devil’s claw. It also mentioned, “the treatment of inflammation is not a one-dimensional remedy,” and therefore, suggested “a multidimensional therapeutic approach to inflammation with the help of herbal medicine and modification in lifestyle.”

Blake Ebersole, president of NaturPro Scientific, pointed to palmitoylethanolamide (PEA) as an emerging anti-inflammatory ingredient that’s been studied in large trials in Europe. It’s a peroxisome proliferator-activated receptor-alpha (PPAR-α) ligand that exerts anti-inflammatory, analgesic and neuroprotective actions.2 A 2014 review noted PEA was first identified as an anti-inflammatory compound more than half a century ago, but greater exploration didn’t occur until the mid-1990s. PEA was shown to reduce tumor necrosis factor (TNF)-α in lipopolysaccharide (LPS, a pro-inflammatory endotoxin)-induced pulmonary inflammation in mice, as well as mast cell degranulation and edema formation in various inflammatory models.3

The review mentioned more recent investigation of the anti-inflammatory mechanisms. PEA inhibited phosphorylation of kinases involved in activation of pro-inflammatory pathways, and the nuclear translocation of nuclear factor-kappa beta (NF-κβ) and activator protein 1 (AP-1), as well as preventing degradation of the inhibitory IκB-α, which when associated to NF-κβ prevents its nuclear translocation.4,5

Read The Full Article HERE

U.S. Sales of Herbal Dietary Supplements Top $8 Billion, Growing 8.5% in 2017

Total consumer spending on herbal dietary supplements in the U.S. reached an estimated $8.085 billion in 2017, according to a recently published HerbalGram Herb Market Report for 2017. The report, which appeared in issue 119 of the American Botanical Council’s (ABC’s) quarterly, peer-reviewed journal HerbalGram, noted this is the first time total U.S. retail sales of herbal supplements have surpassed $8 billion. In addition, the 8.5% increase in total sales from 2016 is the strongest growth for these products in more than 15 years.

ABC’s annual market report for herbal supplement sales is based on U.S. retail sales data from the Chicago, IL-based market research firms SPINS and IRI, as well as Nutrition Business Journal (NBJ), Boulder, CO. The report covers only retail sales of herbal dietary supplements and does not reflect the sales of most herbal teas, botanical ingredients used in cosmetics, or government-approved herbal drug ingredients in over-the-counter medicines.

The report was authored by Tyler Smith, managing editor of HerbalGram; Kimberly Kawa and Veronica Eckl, retail reporting analyst and associate data product manager, respectively, at SPINS; Claire Morton, senior industry analyst at NBJ; and Ryan Stredney, public relations and marketing specialist at IRI.

Read The Full Article HERE

Sugar reduction in sports nutrition applications

The sports nutrition market continues to see steady growth. Athletes and mainstream users, including exercisers and those leading active lifestyles, are looking for products that support their recreational and lifestyle-driven performance. Both men and women seek sports nutrition products to help improve their nutritional intake, general health, well-being, performance, and muscle growth and recovery from exercise. The success of sports nutrition products requires meeting consumer demand with formulations they can trust and rely on, while also delivering on taste. Whether protein powders or bars, gummies, chews, ready-to-drink (RTD) beverages, pre-workout enhancers or post-workout enhancers, flavor and sweetness must meet consumer expectations.

Clean label and free-from claims

Many active consumers are looking for clean label products, including those with no artificial colors, flavors or sweeteners, and other “free-from” claims. There is a clear shift toward plant-based, natural, sugar-free and less-added-sugar products. Sugar reduction innovation is at an all-time high, and there is tremendous demand for sweeteners that allow for 100 percent sugar replacement—and are also natural and taste good. However, consumer preference for sweetness is still strong, too. Sports nutrition product manufacturers are actively seeking ways to successfully achieve low sugar content while delivering on good taste, texture and overall appeal.

Natural, plant-based sweeteners

The demand for sugar reduction and product purity has brought much attention to natural and plant-based sweeteners such as stevia and monk fruit. Stevia has led the natural high-intensity sweetener market, and demand has grown exponentially since its approval and introduction. Monk fruit, also known as luo han guo, is quickly rising in popularity. Many sports nutrition brands are recognizing the benefits of incorporating monk fruit into products and formulations, and it is garnering attention as a sugar alternative. The sweetness of monk fruit comes from components called mogrosides found in the flesh of the fruit. Monk fruit is a no-calorie, natural sweetener with a glycemic index of zero that provides a well-rounded, fruity taste profile, and allows for an added “fruit-based” claim.

Finding the sweet spot

Formulating sports nutrition products that meet these needs may require manufacturers to address significant technical challenges. Reducing sugar content can impact not only sweetness, but also texture, color and the overall taste experience. While athletes and other sports nutrition consumers are looking for healthier alternatives and less sugar, they are also not willing to give up taste. Mintel reported taste is the most important product attribute to consumers. For this reason, reducing sugar in sports nutrition products cannot be done at the expense of flavor and familiarity.

Read The Full Article HERE

Prebiotics: The new gut health nutrient driving product innovation

Gut health and probiotics have been all the rage over the past few years, with copious amounts of new food and beverage products coming onto the market positioning themselves based on their probiotic benefits.

There is, however, a missing link to the gut health puzzle—prebiotics, the fuel for the live probiotics that are already naturally inside the human body, that only in recent months have begun to gain the attention they so rightly deserve.

With science continuing to build in the field of gut health, and the essential roll prebiotics play in ensuring gut bacteria can thrive, it should come as no surprise that the global prebiotic market is projected to grow at a compound annual growth rate (CAGR) of 10.4 percent, reaching US$7.37 billion by 2023, according to ResearchAndMarkets.com.

With prebiotics coming in many forms, such as various prebiotic fibers or resistant starches, as well as more emerging science showing the prebiotic potential of various polyphenolic compounds, it’s important to explore which products are naturally rich in prebiotics, what products have been specifically formulated to promote a prebiotic benefit and which direction product innovation is moving in the prebiotic space.

Read The Full Article HERE

1 2
dcl-made-in-usa
dcl-fda
dcl-gmp-certified
Nutracap-Organic-Seal
Nutracap-asi
halal

For more information call (800) 688-5956 or Contact Us for a Free Quote!

For a Free, NO HASSLE Consultation or Quote: Simply fill out the form below and Click Send. One of our friendly staff will reply to you promptly. Thank you!