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A newcomer’s guide to the supplement industry

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According to the Council for Responsible Nutrition’s (CRN) Economic Impact Report, more than 750,000 Americans are employed by the dietary supplement industry in the United States. The industry is an eclectic bunch, spanning all age groups and backgrounds, specializations and skill sets, but one common trait exists: a desire to make an appreciable difference in people’s lives.

The hard work is paying off. Data from Nutrition Business Journal (NBJ) show the industry grew by 77 percent between 2005 and 2015—and it’s still growing! Thanks to industry’s commitment to product integrity, sound science and consumer safety, dietary supplements have become an integral part of health and wellness regimens across the nation, and the demand for more product and next-level innovation means the industry’s workforce is expanding.

For those who may have just entered the space, whether new to the workforce or a seasoned executive joining from a different industry, there’s a lot to learn about dietary supplements.To all the fresh faces feeling overwhelmed, a few things to know:

Dietary supplements are regulated. In 1994, Congress passed the Dietary Supplement Health and Education Act (DSHEA)—a law Steve Mister, president and CEO, CRN, once called “industry’s permission slip to exist.” DSHEA reaffirmed that supplements are regulated as a category of food—not drugs—and provided FDA with regulatory authority over the industry. With DSHEA serving as the law of the land, extensive regulations cover all facets of dietary supplement manufacturing, labeling and marketing.

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NutraCap Labs

About NutraCap Labs

OUR MISSION:
NutraCap Labs’ mission is to provide our customers with the highest quality products and an industry-best customer service experience. Based in Atlanta, GA, NutraCap Labs is a manufacturer of Nutraceuticals/Dietary Supplements and we are experiencing explosive growth. As a GMP compliant and an FDA registered company, we specialize in encapsulation manufacturing, sports nutrition and raw health powders, product formulation, brand design and distribution. Private Label manufacturing is the fastest growing sector of our business and our biggest strength due to the relationships we have built with our customers.

OUR GOAL:
Our goal at NutraCap Labs is to partner with our customers to create the best products possible through custom formulation, in-house label design and other services that we offer. Additionally, through our sister company, Active Sports Distribution, we market and sell some of the health and fitness industry’s most popular supplements to retail stores worldwide. With the Nutraceutical industry approaching $85 billion annually, we are excited to become a leader in this arena. Our experienced management team is committed to bringing ethics and professionalism to the forefront of the industry.

At Nutracap Labs we aim to lower what has always been a high barrier to entry into the dietary supplement industry. Our minimums start at 144 units per product and allows lower risk for two categories of customer. 1. Those who may be working with limited capital and cannot tolerate much risk. 2. Those who have the capital but are interested in testing the market before they scale their business

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